|
|||||||||||||||||||
|
|
|||||||||||||||||||
| Trusted 20 years experience helping over 200 stations |
Since its founding in 1990 by a public broadcasting development executive, Member Benefits, has developed and managed MemberCard programs for more than 200 public media organizations across the country. The MemberCard program has grown largely by word of mouth as stations share results and impressions of our service in the tight knit public media community. |
| It Works MemberCard increases renewal response |
Since the MemberCard is offered at a giving level above what most members contribute, as soon as it's introduced members begin increasing their contributions to receive the benefits. During the first year of the MemberCard program, the average gift increases $7 -$10 as members upgrade their donation to the MemberCard level, typically $10-$40 above the average gift level. If members don't renew, the MemberCard expires and members lose valuable benefits, adding urgency to renewal efforts and boosting renewal response. |
| New Technology Innovative loyalty-building web platform |
Digital media has created new ways for public media organizations to connect with members, and to assist client stations in these efforts, MBI has created an innovative loyalty-building web platform that delivers more savings value and opportunities for interaction with members. MemberCardConnect, the MemberCard program's online counterpart and highly customizable web platform, is easily navigable for members browsing local MemberCard offers, while aggregating value with over a thousand savings benefits and rewards with some of the most well-known merchants. |
| Turnkey Program Everything is done for you |
MBI does just about everything for you: we recruit the participating businesses and nonprofits, handle all customer service, print the directories, emboss the cards, manage your organization's member website and even provide marketing samples and materials. You can have as much or as little involvement and control as you wish in every aspect of your organization's MemberCard program. |
| Mission-Friendly Helping to create connections |
Creating connections is intrinsic to the mission of public media. An organization's MemberCard program advances that mission in the most tangible way: by connecting members with a variety of community resources - including scores of locally owned and operated small businesses, as well as with each other and with your organization through MemberCardConnect's online member network. It's a true win/win/win for the station, members and the participating businesses. |
Why MemberCard |
MemberCard Program for Non-Profits |
Our Story |